PlayStation Vita: The Lexus Of Handhelds
Sony's newest machine has curves in all the right places, along with class and horsepower to boot.
Watch network television for 30 minutes, and you'll probably see one of the new Lexus holiday commercials. You know the ones, with the family or enthusiastic couple bonding over gift unwrapping or playing Rock Band, when all of a sudden that familiar jingle plays.
Pretentious? Sure. Awkward, given the current economic climate? Perhaps, but make no mistake. Not everyone walks into a Lexus dealership for kicks. Some leave behind the wheel of a sexy SUV. You can't tell me otherwise. I see them on the road every day.
Hard to believe, right? With so many people unemployed, with the stock market stumbling like a drunken sorority girl and folks pitching tents (literally) in fields across the country, how does Lexus succeed?
Answer: Not everyone's scrambling for cash, and Lexus offers a beautifully made and reliable product.
OK, so you don't prefer Lexus. Then replace it with BMW, Mercedes...have your pick.
Point being, not every consumer is desperate for a deal. Some will, in fact, fork over the dough for luxury.
At least that's how I feel having played Sony's PlayStation Vita for five straight hours. I tilted, I touched. Heck, I even rear touched, after asking Vita for permission, of course.
The verdict? This is one hell of a machine.
Everything about this system screams high quality. The five-inch screen, the analog sticks, the cameras, the aforementioned rear touch pad. I know gamers want Sony to go lower, to knock off $50, but come on. There's room to negotiate in a Lexus dealership. Push too far, the salesman just laughs in your face.
Will the masses flood stores and grab Vitas off shelves? I don't know. It's tough to gauge consumer interest with so many $0.99 apps flooding the iPhone and iPad on a weekly basis. There's also Nintendo to deal with. The company has momentum, and 3DS sells for $80 less than the base model Vita. If you want me to provide answers, there are none at this early stage of the game.
I do know, from personal experience, that when it came time for me to lease a car, the Honda Civic was the most logical choice. Cheap, dependable...a real value for my dollar.
At the end of the day, I went with the Accord Coupe. More stylish, sexier, fun to drive. Not quite Lexus, but my intentions were along the same lines.
Sometimes, it's OK to spoil yourself.
PlayStation Vita, here I come.